Before and after launching your online store, it is essential to optimize the different pages and sections of your website. The SEO or search engine optimization allows you to improve your positioning in the search engine result page (SERPs) and therefore, gain more website traffic. There are many ways to optimize your online store. The WiziShop platform provides you with its expert tools and also gives you access to the most effective technique to increase your sales. In this section, you will find all the information you need to optimize your store!